Design, source and comply in one integrated platform.
Cross-functional teams collaborate to develop packaging, reduce EPR fees and move from brief to shelf faster.
Graphic and structural concepts, scored on cost, EPR compliance and consumer appeal.
Fee exposure tracked from the first sketch, so you design the bill down.
Every team in one workspace, making quick, data-driven decisions.
Plastic packaging is a problem for everyone
EPR fees. Brands now pay for the packaging they put on the market.
Compliance cost. $150–500K a year to manage multi-state EPR by hand.
Consumer loyalty. 90% of shoppers say they are more likely to buy from brands with sustainable packaging.
Rising costs. Materials, rules and reporting keep changing.
Pollution. Bottles, bags and wrappers are the most common litter in oceans and waterways.
Health. Microplastics are now found in the human body and are linked to higher health risks.
Recyclability. 77% of US consumers call it very important, and plastic is seen as the least sustainable material.
of the world’s plastic waste comes from packaging, consumer goods and clothing
of litter items in the world’s oceans and waterways are single-use bags, bottles, containers and wrappers
The truth is out: microplastics, many of which come from consumer goods packaging, are linked to serious health risks.
of consumers worldwide rate packaging’s environmental impact very important, up from 20% in 2020
Sources: OECD Global Plastics Outlook (2022); Morales-Caselles et al., Nature Sustainability (2021); McKinsey Global and US Packaging Surveys (March 2025); Shorr Packaging Consumer Report (2025); Marfella et al., NEJM (2024); The Recycling Partnership (2025).
Packaging is now a board-level cost and compliance issue
The laws are in force. The EPR fees already apply.
a year to manage multi-state EPR by hand, before any fees
of unit cost is driven by design and material choices
of California producers were unregistered at the first joint deadline, facing significant fines
EU PPWR applies
EPR fees spreading state by state in the US
The EU’s toughest design rules arrive
Source: Compliance cost: The Recycling Partnership (2025), as cited in Package the World, “EPR Laws for Packaging: What You Need to Know” (2026)
Today’s EPR tools measure the fee. None provide the design solution.
Measurement
- EPR fee calculators and compliance dashboards
- Material databases and spec tools
- AI design tools with no integrated materials cost or compliance data
- Siloed AI workstreams within cross-functional teams
Design
- Integrated design tool and process to reduce EPR liability, overall cost of goods and improve speed to market
- A single, enterprise-level AI tool that works comprehensively across all cross-functional packaging teams
- Streamlined packaging innovation and commercialization
- Significant cost saving
From brief to decision, in one flow
Brief
One clear brief from every team’s input.
Design
Graphic and structural concepts, scored.
Validate
Test virtually before any prototype.
Source
Certified suppliers matched to your spec.
Comply
EPR exposure tracked by market.
Record
Every decision, with its evidence, proactively learned from.
Tailored expertise built for each function
Brand
Launch on-brand, differentiated packs faster, with claims that hold up.
Design & engineering
Test concepts virtually before prototyping.
Sourcing
Match certified suppliers and see the true cost early.
Compliance
See EPR exposure while you design, not after.
Finance
See cost, fees and payback before you commit.
Built by people who have lived it
Deb Adams
FOUNDERFounder of domo.design. 25 years designing packaging for Purina, Playtex, Alcon, Edgewell, Energizer, GSK and Pfizer. Edison Innovation Award winner and Vice Chair of the Oceanic Preservation Society.
Michelle Stearns
CCO & PARTNER20+ years of senior CPG leadership in brand and innovation.
Todd Hamilton
PRODUCT ARCHITECT15+ years building web platforms. Leads platform architecture.
Stephen Elliott
LEAD ENGINEERCEO of Green Platform Solutions: enterprise software across med-tech, genomics and fintech.